Create awareness for your own brand


analytical • strategic • creative
 

Main Focus

Hartmut Husmann is responsible for the creative performance from strategy, conception up to realization. These are in detail: Corporate Identity, Corporate Design and Branding Processes, Above-The-Line and Below-the-Line measures, in short: from Pre- Launch to Launch, to the visually enhanced content for sustainable Branding Processes, up to 360 degree campaign for your brand. As Creative Lead, he is your direct contact person. During the technical realization phase, he controls and accompanies all measures of cross-channel  communication.

After a degree in Visual Communication at the University of Applied Sciences Wiesbaden and the Art School Westend, Frankfurt, his  professional career as art director began at Marsteller Intern.- and Burson Marsteller International, followed by successful tasks as Creative Director in the industry, national and international advertising agencies and with leading companies in the pharmaceutical industry and medical technology.

1985: Hartmut Husmann founded his own advertising agency HCP HUSMANN Creative Performance in Frankfurt/Main. Eli Lilly Germany GmbH became his first client in the healthcare sector,  the basis from which, in collaboration with Medical Advisors, he designed appropriate patient communication. This resulted in MEDICALart, a marketing tool for a visually enhanced product and company appearance. At trade fairs, events and symposiums, the convergence of "innovative medicine + creative marketing" brought the medical community together.

As a Creative Consultant, Hartmut Husmann is committed to non-profit organizations. These include: AIDS-Aufklärung e.V., Deutsche Krebshilfe e.V., Keep the World Foundation e.V. and the Harambee Foundation, founded in Kenya: an African-German Medical Collaboration Program for Teaching and Training and Medical Research.